Governor Dr. Hari Babu Kambhampati participates in the nationwide launching of Ayushman Bhava Campaign

    Publish Date: September 13, 2023
    Ayushman Bhava Campaign

    Aizawl, the 13th September 2023: The Ayushman Bhava Campaign was launched by Smt Droupadi Murmu, President of India, today in the presence of Dr Mansukh Mandaviya, Union Minister, Ministry of Health & Family Welfare. Governor Dr Hari Babu Kambhampati joined the launching program via Video Conference from Conference Hall, Legislative Assembly Annexe building, the venue for the state-level physical launching program. Dr R. Lalthangliana, Minister, Health Department along with the officials also participated in this event.

    After the end of the National level launch programme, the physical launch programme at the state level commenced.

    Governor Dr Hari Babu Kambhampati opened his address by highlighting the main objectives of the Ayushman Bhava Campaign. He apprised the participants that the aim of Ayushman Bhava is to build momentum for enhanced awareness about various healthcare schemes and to saturate critical healthcare services in every village. He further explained that this campaign is in line with the National Health Policy 2017’s goal of Universal Health Coverage (UHC), and the principle of ‘Antyodaya’.

    On this occasion, the Governor also stressed the urgent need to address the rising burden of Non- non-communicable diseases (NCD) and continue to raise his campaign for getting more donors for the TB Patients through the PM TB Mukt Bharat Abhiyan. He thanked the voluntary donors in this campaign and appealed for more donors to come forward in this noble service.

    The Governor urged the officials to increase their efforts to ensure all the intended beneficiaries may avail of these health care schemes, as well as many other beneficial social security schemes such as PM Jeevan Jyoti Bima Yojana, PM Suraksha Bima Yojana, Atal Pension Yojana, and many more.

    Full Speech of Governor:

    Dr R. Lalthangliana, Health Minister also addressed the participants on this occasion. On the Campaign that was launched by the President of India, Mizoram Health Minister briefly explained how the campaign would aim to saturate all identified healthcare schemes and services to every village or town in India to enable access to healthcare services for all regardless of age, sex, religion with no discrimination.

    He took this opportunity to highlight some of the major achievements made by the state Health Department – 1) a steady improvement over the past few years with aspect to maternal and child health with an IMR of 3 against the national average of 26.6 per 1000 live births. 2) Operational of 382 Health and Wellness Centers (Sub Centre/UPHC/PHC-HWC) out of the 473 government healthcare facilities.

    To achieve the goal of the Ayushman Bhava Campaign, Dr. R. Lalthangliana bluntly explained that the resources of the state Health Department may not be sufficient. In this connection, he called for coordination from various non-governmental organizations and urban/village bodies for widespread awareness to address the current gaps (low screening for TB and NCD, low registration of AB-PMJAY Golden Card etc.) in a mission mode. “Only with the optimum coordination from various sectors and corners, we may achieve Ayushman Gram–-Healthy Village by March 2024. Therefore, I urge everyone to join me in this campaign to do the very best we can in every possible way”, he concluded.

    The Ayushman Bhava initiative involves a set of interventions to be undertaken during the four-week campaign period such as –

    1. AyushmanAapkeDwar 3.0 – PMJAY Ayushman card generation

    2. Ayushman Mela – Health Melas at Health and Wellness Centres and Medical Camps by ZMC at CHCs

    3. AyushmanSabhas – at village levels

    During the campaign period and until March 2024, it is envisaged to undertake several activities and achieve a 100% saturation rate in all villages across the state.

    1. Ayushman Mela

    i) At the HWC Level –Maximum screening for Non-Communicable Diseases (NCD) – Hypertension, Diabetes, Oral Cancer, Breast Cancer and Cervical cancer for the population above 30 years of age is to be ensured. Currently, the state has recorded screening of NCDs at 50% and TB Screening (Presumptive Case) and_

    ii) At the CHC Level – Zoram Medical College will take its purview to conduct Health Melas at selected CHCs for a specialist clinic

    2. AyushmanAapkeDwar 3.0

    Out of the total eligible families in the state, the AB-PMJAY Ayushman Golden Card has been created and registered for about 63.3 % of beneficiaries to date. This campaign will strive to achieve the maximum registration for all eligible beneficiaries.

    3. Ayushman Sabha –

    Village /Urban Local-level bodies will strive to ensure maximum coverage of health schemes and optimum healthcare service delivery by generating awareness on these aspects – the importance of Ayushman cards, generating ABHA IDs, the importance of utilizing screening services for NCDs, communicable diseases and TB services, holistic approach to preventive healthcare.

    4. Other Activities –

    i) Swach Bharat Abhiyan – Cleanliness drive
    ii) RaktdaanMahadaan – Blood Donation campaign
    iii) Organ Donation Pledge

    The state-level Physical Launch Programme was chaired by Pi Esther Lal Ruatkimi, Principal Secretary, H&FW. In this program, the state’s top donors of the PM TB Mukt Bharat Abhiyan were felicitated by Governor Dr. Hari Babu Kambhampati. At the same time, the appeal to the potential organ donors for transplantation was made by the Principal Secretary, H&FW through the Pledge for Organ Donation. The Program concluded with a vote of thanks proposed by Dr. Vanlalsawma, Principal Director, H&FW.

    Pradhan Mantri TB Mukt Bharat Abhiyaan Performance Awards.

    District with the highest number of Nikshay Mitra/Doner registered – Aizawl District (95 donors)

    District with the highest number of patient approvals for community support – Serchhip district

    (Approval received from all 24 current patients – 100%)

    The most supportive district for TB patients – Mamit District

    (28 patients received support – 100%)

    Most Supportive Bank – Mizoram Rural Bank

    (102 TB patients are being supported)

    Top supporter among individuals

    Dr Laxmi Narayan Rathore, Mizoram University

    (Supporting 50 TB patients)


    Governor Dr. Hari Babu Kambhampati in Ram pum huapa Ayushman Bhava Campaign tlangzarhna leh state level launching program hmanpui (Mizo)

    Aizawl, 13th September 2023: Vawiin khan Ayushman Bhava Campaign chu India President Smt Droupadi Murmu-in a hawng a. He hun hi Governor Dr Hari Babu Kambhampati chuan State Level program huaihawtna hmun, Conference Hall, Legislative Assembly Annexe building a?angin Video Conference kaltlangin a chhim a ni. National Level launching program hawn zawhah hian State Level Physical Launching Program buatsaih chhunzawm a ni a. Dr.R.Lalthangliana, Health Minister leh Health Department official te bakah sawmbik te pawh an tel a ni.

    National level launch programme zawh a nih hnu hian state level-ah physical launch programme chu Conference Hall, Legislative Assembly Annexe building ah hian neih chhunzawm nghal a ni.

    Governor Dr Hari Babu Kambhampati chuan Ayushman Bhava Campaign a thil tum pawimawhna a sawi a. Ayushman Bhava hmang hian nasa takin beihpui thlak a ni dawn a. Khawtinah leh mitin te ban phakin healthcare services hrang hrang te chhawpchhuah leh hemi kawnga mamawhna te zawng zawng tihhlawhtlin vek tum a ni a ti.

    He hunah hian Governor chuan kan ngaihven vak loh, inkaichhawn theih ni chuang si lo, kan khawsak phung leh ei leh in kan uluk loh avanga natna hrang hrang mi tamtakin kan vei mek – Zunthlum, thisen sang, Cancer, Lung Natna, Chuap Natna leh a dang te hi mi tam takin an thihpui mek a. Hemi kawngah hian inzirtirna uar zawka kalpui a ngai a ti. Governor chuan a lo sawi tawh thin angin TB natna vei ten eitur – chaw tha an hmuh theihna turin PM TB Mukt Bharat Abhiyan kaltlangin Damlo mamawh chaw tha petu( Nikshay Mitra) a nih theih tih a sawi a. Mi thilphal tak tak te an lo penchhuak zel chu lawmawm a tih thu sawiin midang pawh he rawngbawlna huangah hian rawn tel zel turin a sawm nghal bawk a ni.

    Governor chuan Health Department leh Department danga official-te chu Ayushman Bhava Campaign hnuaia heng health care scheme leh service hrang hrang te bakah social security scheme dang tam tak, PM Jeevan Jyoti Bima Yojana, PM Suraksha Bima Yojana, Atal Pension Yojana, leh a dang te a mamawh tu ten an dawn theihna tura thawk tu ni turin a chah a. He Campaign a puitlina tur hian Kohhran, Tlawmngai pawl hrang hrang te leh mitin te sawrkar thawhpuiah a sawm bawk.

    Full Speech of Governor :

    Dr R. Lalthangliana, Health Minister pawhin he hunah hian thu a sawi a. Vawiina India President in a hawn tak Ayushman Bhava Campaign chu theih tawp chhuahin kalpui a ni ni dawn tih a sawi. He campaign hi a hautak dawn a, Health Department chuan thlawpna tha tak a lo dawn thin angin mimal, pawl, kohhran leh khawtlang anga thawpuina tha a awm phawt chuan he campaign hi a hlawhtling ngei dawn a ni a ti.

    He hun remchang a lain Health Minister chuan Health Department-in a hlawhtlinna lian tham thenkhat a hmuh te a tarlang a. Tunhnai kum engemaw zat kalta atang khan Mizoramah Naupiang 1000 zela atanga chhut a dam chhuak zat chu a sang hle a, vanduaina avang thizat chu 1000 zelah 3 chiah a niin a ropui danglam hle a. Hetih lai hian India rampum huapa chawh rualin Naupiang 1000 zela 26.6 vel chu an boral ziah anga chhut a ni a ti. Sawrkar enkawl Damdawi In, Clinic, Sub-Centre’etc (Sub Centre/UPHC/PHC-HWC) 382 lai phuisui takin kalpui a ni thei pawh hi hlawhtlinna duhawm tak a ni a ti bawk.

    Ayushman Bhava Campaign thil tum tihlawhtling tur hian Dr. R. Lalthangliana chuan Health Department sum leh pai bakah a thawktute hi a tawk lo mai thei tih chiang takin a sawifiah a. Kan zavaia thawhona a pawimawh tih a sawinawn leh a. “Kkum 2024 March thla a lo thlen hunah Mizorama thingtlang khua zawng zawng te chu “Khaw Hrisel (Healthy Village)” atan puan kan tum a. Ka thil tum te a hlawhtlin theih nan kan zavaiin theihtawp chhuah a, thawkho turin kan insawm a ni”, a ti.

    Ayushman Bhava hmalakna hian kar li chhunga campaign hun chhunga hmalakna tur hrang hrang a a awm a, chungte chu –

    1. AyushmanAapkeDwar 3.0 – PMJAY Ayushman card siam chhuah.

    2. Ayushman Mela – Health and Wellness Centre-ah Health Mela . CHC hrang hranga ZMC buatsaih Medical Camp.

    3. Ayushman Sabhas – khaw hrang hrangah

    Campaign hun chhung leh March 2024 thleng hian state puma khaw zawng zawngah 100% saturation rate neih theih nan a hnuaia tarlan ang hian hmalakna eng emaw zat neih tum a ni.

    1. Ayushman Mela

    i) HWC Level-ah –Kum 30 chunglam tan Non-Communicable Diseases (NCD) – Hypertension, Diabetes, Oral Cancer, Breast Cancer leh Cervical cancer te screening tam thei ang ber neih. Tunah hian state chhungah NCDs screening 50% neih a ni tawh.

    ii) CHC Level-ah – Zoram Medical College chuan a remchan dan zelin specialist clinic te chu CHC thlan bik teah Health Melas a nei ang.

    2. AyushmanAapkeDwar 3.0.

    State chhunga chhungkaw awmzata AB-PMJAY Ayushman Golden Card nei thei tura thlan te zingah beneficiary 63.3 % vel tan registration tih a ni tawh a ni. Tuna campaign neih tur hian beneficiary te chu ziahluh vek a tum dawn a ni.

    3. Ayushman Sabha –

    Village /Urban Local-level body-te chuan heng thilte – Ayushman card pawimawhna te, ABHA ID siam te, NCD, natna hrik kai theih leh TB natna vei zawnchhuahhna leh a pawimawh na, hriselna atan fimkhur leh mahni in uluk pawimawh na lam te inzirtir a ni ang.

    State level-a Physical Launch Programme hi Pi Esther Lal Ruatkimi, Principal Secretary, H&FW-chuan a kaihruai a. He programme-ah hian state chhunga PM TB Mukt Bharat Abhiyan hnuaia mimal, pawl leh district anga hnathawk tha zual te hnenah Governor Dr. Hari Babu Kambhampati chuan lawmpuina leh chawimawina a hlan a. Pledge for Organ Donation chungchang Pi Esther Lal Ruatkimi, Principal Secretary, H&FW hnen atangin sawifiahna ngaihthlak a ni a. Principal Secretary, Health Department, Eye Donor ni bawk chuan kan thih hnua kan taksa peng thenkhat la hman tlak te damlo mamawhtute tana pek theih a nih tih sawiin a pe duh tan intiamkamna lehkha Health Department-ah a ngaihven theih tih a sawi. Dr. Vanlalsawma, Principal Director, H&FW-in lawmthu sawiin State Level Launch of Ayushman Bhava Programme hi a khar a ni.

    Pradhan Mantri TB Mukt Bharat Abhiyaan hnuaia thawk tha zual te.

    District a Nikshay Mitra/Doner register tamna ber – Aizawl District ( Doner 95 an awm mek)

    Community support atana damlo pawmpuina lak tamna ber district – Serchhip district

    (tuna damlo an neih zawng zawng 24 te an vaiin an pawmpuina lak vek an ni – 100%)

    TB damlo pawmpuina la atanga damlo support tamna ber – Mamit District

    (damlo an neih zawng zawng 28 ten support na an dawng vek – 100%)

    Corporate/ Organisation/Institute anga TB damlo support hnem ber – Mizoram Rural Bank

    (TB damlo 102 an support mek)

    Mimal anga TB damlo support hnem ber

    – Dr. Laxmi Narayan Rathore, Mizoram University

    (TB damlo 50 a support mek)


    Written by: Malsawmsanga, MIS, PRO to Governor